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2017-09期

產(chǎn)品設(shè)計與商業(yè)模式,孰輕孰重?

單位:天津美術(shù)學(xué)院...     作者:李維立 段沫乙     來源:工業(yè)設(shè)計雜志     時間:2017-12-22

摘 要:隨著社會的發(fā)展,工業(yè)設(shè)計5G時代已經(jīng)來臨,不得不說的是我們進入了商業(yè)經(jīng)濟的時代,這個時代是屬于在激烈的商業(yè)競爭下的勝者的。當有些公司還在致力于依靠發(fā)明新的產(chǎn)品或服務(wù)來獲取競爭優(yōu)勢的時候,別的公司已經(jīng)開始通過創(chuàng)新和良好的商業(yè)模式設(shè)計來求得發(fā)展了。所以,在如今的新型設(shè)計旋風(fēng)之下,我們是應(yīng)該堅守站好的設(shè)計、讓客戶滿意的設(shè)計的這班崗,還是應(yīng)該加入開創(chuàng)新型的商業(yè)模式的隊伍之中,“產(chǎn)品設(shè)計”與“商業(yè)模式”兩者之間我們要投給誰選票呢?


關(guān)鍵詞:產(chǎn)品設(shè)計;商業(yè)模式;服務(wù)


中圖分類號:TB472 文獻標識碼:A

文章編碼:1672-7053(2017)09-0059-02


Abstract:With the development of society, industrial design 5G era has come, have to say is that we entered the era of commercial economy, this era belongs to the fierce competition in the commercial competition. While some companies are still committed to relying on the invention of new products or services to gain a competitive advantage, other companies have begun to innovate and a good business model design to achieve development. So, in today's new design whirlwind, we should stick to the design, so that customers satisfied with the design of this class post, or should join the team to create a new business model, "product design" and "business Mode "between the two we vote to vote?


Key Words:product design; business model; service